Hey guys, here's the speaker line-up for Comfortech 2009. Stay tuned, there will be more to come soon!

Business Management

Market Domination in a Slow Economy
You read the papers — when it comes to the economy, there’s bad news every day. Yes, Obama has bail out plans all over the place, but the bottom line is that consumers are nervous and are holding their wallets tighter than ever. Lots of companies are struggling and yet, the opportunity to clearly dominate in terms of revenue, profits, and market share abound. In this session, Tom Grandy will share with you tips on how to achieve dominance in your marketplace. This is a must see session geared toward contractor owners and managers.PRESENTED BY: Tom Grandy, Grandy & Associates, Owensboro, KY


Hire the Right Person for the Right Job
With so many people out of work, looking for jobs, it is imperative for you to make the right hiring decision to fill positions in your company. Bill Kinnard, a licensed trainer who has worked in the trades industry for over 20 years, will provide you with a process that you can use right away to find the right people for your company. If you own or manage a residential/light commercial HVAC contracting business, you’ll not want to miss this one.PRESENTED BY: Bill Kinnard, Grandy & Associates, Green Bay, WI


Branding Dominance in a Recessionary World
One way to succeed and profit today is to have THE most recognized brand in your market. If people just think about comfort, they need to think about your company first. This is easy to say, but difficult to achieve. Difficult but not impossible. Learn from a master at brand identity and a winner of Contracting Business’ Residential Contractor of the Year, Steve Miles, and Mr. “I Am The Brand” Matt Michel of the Service Roundtable about what you can do today to begin building your brand equity in the markets you serve. If you are owner or manager of an HVAC contracting firm, you’ll want to check this session out.PRESENTED BY: Steve Miles, Jerry Kelly Heating and Air Conditioning, St. Charles, MO & Matt Michel, Service Roundtable, Flower Mound, TX



Sales & Marketing

Using Web 2.0 To Grow Your Business
If you haven’t heard of the phrase, Social Networking, get ready — it is quickly becoming the online business tool of the century. Some call it Web 2.0. No matter what its title, marketing your business online has taken a very interesting turn for the better, and former contractor Matt Prazenka will share with you what this media is, and how to make it work for you. He’ll show you how these inexpensive online tools help you find sales leads and recruit talented people at a low cost. If you’re a sales manager, business owner, or sales person, this session is for you.PRESENTED BY: Matt Prazenka. Abacus Business Development, Highland Park, IL


Cause Marketing: Good for Your Wallet, Great for Your Soul
How do you grow your business, become an outstanding corporate citizen, and genuinely help people in need -- all at the same time? It’s called “Cause Marketing,” and Consultant Barb Duffy is expert at it. She’ll show you how to use the best target marketing practices to promote your company’s products and services, while also supporting community service projects including the American Cancer Society, March of Dimes, Habitat for Humanity, and others. If you’re looking for a way to give back to your community and grow your business at the same time, you’ll need to attend Barb’s session. A must see for sales and marketing managers, as well as business owners.PRESENTED BY: Barbara Duffy, Duffy Marketing Services, Inc., Kansas City, MO


Find, Pay, Train, and Motivate The Best Sales Team in Your Market
How do you dominate your market? Some would say by offering the best products and services out there. Indeed that is true. But the people who work for you who make those offers to customers need to be the best off the best. The sales manager for the 2009 Contracting Business’ Residential Contractor of the Year, David Smith, will share with you how to recruit the best, train, and motivate them to take your brand to the field and outshine all your competitors. If you want to grow sales by hiring the right sales people, this session is for you.PRESENTED BY: David Smith, Morris-Jenkins, Inc., Charlotte, NC


Technical

The Art of Performing Sustainability Audits
For people to live sustainably, the Earth's resources must be used wisely. In this industry, this means HVAC systems must be properly sized, installed, and maintained. They must be commissioned completely. Contractor Eric Kjelshus provides a technical look at how to commission HVAC, electric, gas, and water systems to provide the most efficient, sustainable homes for your customers. This seminar is ideal for technicians, service managers, and anyone who has technical leanings.PRESENTED BY: Eric Kjelshus, Eric Kjelshus Energy, Greenwood, MO